Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 28 verified enterprise adoptions. More data being indexed continuously.
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data

Guru by Industry
Guru is popular in Fintech & Payments with 27% adoption
Fintech & Payments27%
Data & Analytics18%
E-commerce & D2C18%
Gaming & Esports9%
Logistics & Supply Chain9%

Figma by Industry
DevTools & Infrastructure24%
Telecommunications12%
Fintech & Payments12%
Streaming & Content12%
Travel & Hospitality6%
Real User Feedback
What Users Say
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“Figma Make helps us go from concept to prototype in minutes”

Spotify Design
Product Design, Spotify
Guru vs Figma: Your Questions Answered
Figma leads in enterprise adoption with 17 companies, versus 11 for Guru. This indicates broader market acceptance for Figma.
While our data doesn't show companies currently using both tools together, they serve different purposes and could potentially complement each other.
Guru is particularly strong in Fintech & Payments (27% of adopters), while Figma dominates in DevTools & Infrastructure (24%). Choose based on your industry's prevailing stack.
For startups, consider: Guru offers freemium pricing, while Figma uses competitive pricing. Both are validated by enterprise use, ensuring scalability as you grow.
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