Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 67 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns

Choose Runway if...
- You're in Schools & Universities (27% of users are)
- You want to try before buying (free trial available)
- Video content is a priority

Choose Synthesia if...
- You want the most validated option (45+ enterprises)
- Video content is a priority
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data

Runway by Industry
Runway is popular in Schools & Universities with 27% adoption
Schools & Universities27%
Streaming & Content14%
Fashion & Apparel14%
Agency & Studio9%
Sales Tech & CRM5%

Synthesia by Industry
Marketing Tech11%
IT Services & System Integration9%
Manufacturing9%
Consumer Goods7%
Telecommunications7%


1 Companies Use Both
These enterprises have integrated both tools into their stack
Runway vs Synthesia: Your Questions Answered
Synthesia leads in enterprise adoption with 45 companies, versus 22 for Runway. This indicates broader market acceptance for Synthesia.
Yes, 1 companies in our database use both Runway and Synthesia in their tech stack. This includes Chime. Using both tools together is a validated enterprise strategy.
Runway is particularly strong in Schools & Universities (27% of adopters), while Synthesia dominates in Marketing Tech (11%). Choose based on your industry's prevailing stack.
For startups, consider: Runway offers freemium pricing with a free trial, while Synthesia uses freemium pricing. Both are validated by enterprise use, ensuring scalability as you grow.
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