Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 49 verified enterprise adoptions. More data being indexed continuously.
Decision Guide
Which One Should You Choose?
Based on real enterprise adoption patterns
Choose Tavus if...
- You're in Accounting & Audit (25% of users are)
- Video content is a priority
Choose Synthesia if...
- You want the most validated option (45+ enterprises)
- Video content is a priority
UsedBy Exclusive Data
Industry Adoption Patterns
See which industries prefer each tool based on real adoption data
Tavus by Industry
Tavus is popular in Accounting & Audit with 25% adoption
Accounting & Audit25%
Fintech & Payments25%
HR & Recruiting25%
E-commerce & D2C25%
Synthesia by Industry
Marketing Tech11%
IT Services & System Integration9%
Manufacturing9%
Consumer Goods7%
Telecommunications7%
Tavus vs Synthesia: Your Questions Answered
Synthesia leads in enterprise adoption with 45 companies, versus 4 for Tavus. This indicates broader market acceptance for Synthesia.
While our data doesn't show companies currently using both tools together, they serve similar purposes and could potentially complement each other.
Tavus is particularly strong in Accounting & Audit (25% of adopters), while Synthesia dominates in Marketing Tech (11%). Choose based on your industry's prevailing stack.
For startups, consider: Tavus offers freemium pricing, while Synthesia uses freemium pricing. Both are validated by enterprise use, ensuring scalability as you grow.
Related Comparisons
Explore more head-to-head matchups in this category
