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UsedBy.ai
2026 Comparison

Apollo vs Attio

Data-driven comparison based on 35+ enterprise adoption patterns

Apollo

Apollo

11
Companies
Sales Prospecting & Enrichment
Category
Higher Adoption
Attio

Attio

by Attio

24
Companies
Sales Prospecting & Enrichment
Category
Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 35 verified enterprise adoptions. More data being indexed continuously.

Feature & Adoption Comparison

MetricApolloAttio
Enterprise Adoption
11 companies24 companies
Category
Sales Prospecting & EnrichmentSales Prospecting & Enrichment
Pricing Model
Contact SalesFREEMIUM
Free Trial
Website
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Decision Guide

Which One Should You Choose?

Based on real enterprise adoption patterns

Apollo

Choose Apollo if...

  • Sales enablement is your focus
Try Apollo
Attio

Choose Attio if...

  • You're in DevTools & Infrastructure (42% of users are)
  • You want the most validated option (24+ enterprises)
  • Sales enablement is your focus
Try Attio
UsedBy Exclusive Data

Industry Adoption Patterns

See which industries prefer each tool based on real adoption data

Apollo

Apollo by Industry

Sales Tech & CRM18%
Crypto & Web39%
Fintech & Payments9%
HR & Recruiting9%
DevTools & Infrastructure9%
Attio

Attio by Industry

Attio is the go-to choice for DevTools & Infrastructure (42% of adopters)

DevTools & Infrastructure42%
Data & Analytics13%
Investment & VC8%
Sales Tech & CRM8%
Artificial Intelligence4%
Apollo
+
Attio

2 Companies Use Both

These enterprises have integrated both tools into their stack

Apollo vs Attio: Your Questions Answered

Attio leads in enterprise adoption with 24 companies, versus 11 for Apollo. This indicates broader market acceptance for Attio.
Yes, 2 companies in our database use both Apollo and Attio in their tech stack. This includes Intercom, Customer.io. Using both tools together is a validated enterprise strategy.
Apollo is particularly strong in Sales Tech & CRM (18% of adopters), while Attio dominates in DevTools & Infrastructure (42%). Choose based on your industry's prevailing stack.
For startups, consider: Apollo offers flexible pricing, while Attio uses freemium pricing. Both are validated by enterprise use, ensuring scalability as you grow.

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